Professional skateboarder Chris Cole, through his continual domination of competitions, has clearly earned himself the top spot amongst the elite of skateboarding. Chris was raised in Levittown, PA outside of Philadelphia. In his pre-teen years, Chris started entering into local and regional skateboarding contests. He won them early and he won them often. He quickly established himself as an elite talent and landed corporate sponsorships by the age of 16.

Through it all, his refreshing attitude has helped shine a positive light on the image and character of skateboarding. Chris wanted the world to see that skateboarding breeds individuals that are athletic, creative, and driven. Rather than succumbing to the trappings of the "live fast and die young" mentality, Chris adopted his own credo of "live rad and die proud."

Chris credits the development of his riding style to his willingness to shred and skate all physical obstacles that present themselves in the realm of street skating. He never wanted to be limited to just great on ledges or handrails. He wanted to crush gaps, ramps, and anything and everything there was to conquer. He has earned the rarified distinction of being only one of two skaters twice named Thrasher Magazine’s “Skater of the Year” (2005 & 2009). The Dew Tour, Maloof Money Cup, and Battle of the Berrics 2 are just a partial listing of contests he wrapped up for victory. There was also the back to back gold medals won in consecutive years at the X Games, ESPN's elite action sports event. In addition, he became a featured rider in the smash hit video games "Skate" and "Skate 2" while also making numerous appearances in videos such as "Bam Margera: CKY2K."