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Rob Dyrdek is beyond characterization; he is not a personality who can be simplified into a sound bite. Besides a long and influential career as a professional skateboarder, Rob is also a TV star, filmmaker, serial entrepreneur, marketing whiz, and a multi‐faceted philanthropist dedicated to supporting skateboarding.
Rob Dyrdek has leveraged his creativity, business savvy, and professional skateboarding career in order to launch a long list of charities, innovative businesses, and noteworthy productions in film and television. This includes the creation of safe and legal Skate Plazas through the Rob Dyrdek Foundation, a children`s toy line and animated series, Wild Grinders, a feature film production titled Street Dreams, the widely distributed brands DC Shoes, Rogue Status/DTA, Silver Trucks, Alien Workshop, Reflex Bearings, and the wildly successful MTV programs Rob Dyrdek’s Fantasy Factory, Rob & Big and will also host Ridiculousness, a new fast paced, comedic viral/user-submitted video show that will premiere in June. In addition, Rob has dedicated his time to create the first ever professional street skateboarding league, Street League Skateboarding™ that is approaching its second touring year in 2011 with live broadcasting on ESPN and ESPN2.