The PBR Monster Energy Canada Tour will be showcased on TSN/RDS with weekly coverage of each tour event, totaling more than 50 hours of programming.
“PBR fans in Canada are among the world’s most passionate and informed,” said Sean Gleason, CEO of PBR. “These fans, along with riders, stock contractors and other stakeholders in our sport, deserve a cohesive national series. The PBR Monster Energy Canada Tour is an important part of our global growth strategy for a sport now producing 300 annual events in five countries with broadcasts available in nearly half a billion homes worldwide.”