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Press photos of Alan Walker for digital one time use only for SXSW 2017 gaming closing party announcement via monster music and main channels (web, facebook, twitter and instagram)

Alan Walker brings the UP & UP college concerts THIS fall!

Jul 202017

Internationally renowned ALAN WALKER partners with the Monster Energy Up & Up Festival and issued a call-to-action to students with an opportunity to compete for a concert on their campus. With recent performances with Justin Bieber and Rihanna and at some of the LARGEST electronic festivals in the US such as EDC and Ultra, this multiplatinum producer is EXPLODING! At only 19 years old, he has had four succesful singles including FADED that has become a global VIRAL hit.

“I’m looking forward to performing on The Monster Energy Up & Up Festival this year. I’ts going to be fun to follow the contests and see the engagement from students who want to bring the show to their campus. Excited to see who will end up on top!”

The official contest starts on September 12th, at 4:00pm ET/1:00pm and will last 48 hours. The colleges who pre-purchase the MOST tickets, win the show.  Students from the largest and most engaged student bodies have already signed up including: University of Arizona, University of Florida, and last year’s winner, Washington State University, just to name a few. The Monster Energy Up & Up provide students with the necessary resources to promote and produce a STUDENT WON and STUDENT RUN memorable concert in their college town. This is an INSANE show from Alan Walker students will NOT want to miss. Don’t let your campus miss out on an opportunity, sign up to win NOW!