The Monster Energy Up & Up Festival has announced the launch of its hotly-awaited first college music festival of 2021. The Spring Madness Festival Competition will feature 50+ colleges and universities competing to win a performance by some of the the largest headliners ever to grace the Up & Up stages. Subtronics, Oliver Heldens, Kaskade, Tchami, as well as a handpicked lineup of student talent will deliver earth-shattering, private and compliant performances for each winning school.
The three-day competition will run March 10 - 13, with colleges facing off to gather the most RSVPs to win. Yappa will be the official voting partner for the contest, which will take place on the Up & Up website and give fans a cool, fun way to participate. The eight winning schools will pro-duce their own “Spring Madness” festival featuring a headliner, a handpicked lineup of student performers, contests, giveaways, and online meet & greets. While tickets to the shows are free, they’ll only be available to the winning schools.